Digital Marketing Manager
Sydney, NSW, AU, 2170
Nulon Products Australia is a division of FUCHS Lubricants Australasia Pty Ltd, and part of the world's largest independent lubricant manufacturer FUCHS Group. Nulon's success is built on a passion for our people, innovation and creating premium automotive products. A focus on locally driven product innovation and manufacturing sets Nulon apart in the Australian Automotive Retail Aftermarket an positions Nulon as a leading manufacturer of high-performance automotive products.
We are seeking a skilled an innovative Digital Marketing Manager with a passion for automotive, to oversee our digital marketing channel program. As the Digital Marketing Manager, you will report directly to and work closely with the Channel Marketing Manager to oversee all aspects of the digital marketing and communication strategy. You will be a valuable member of the Nulon Marketing Team based in Prestons, with the primary aim of enhancing our brand's digital platforms to grow the Nulon Brand.
In this role you will be responsible for the creation and development of our digital marketing strategy across owned, earned and paid platforms - with a focus on leveraging brand investment by improving digital brand exposure, and multi -channel user experience. The ideal candidate should have experience in digital marketing and social media management. You must possess excellent communication, interpersonal skills and analytical abilities.
Your areas of responsibility:
- Ensure a consistent brand experience and voice across all digital channels.
- Managing all aspects of our digital marketing, including email, display advertising campaigns, and our marketing database.
- Developing and supervising campaign budgets.
- Planning and managing our social media channels.
- Prepare precise reports on the overall performance of our marketing campaigns.
- Collaborating with advertising and media agencies to enhance marketing results.
- Identifying the latest trends and technologies influencing our industry.
- Evaluating essential metrics that affect our website traffic, target audience, SEM and SEO.
- Brainstorming new and innovative growth strategies with the marketing team.
- Overseeing and managing all contests, giveaways, and other digital projects.
Qualifications we are looking for:
- A bachelor's degree in Marketing or a related field.
- 5+ years of experience in digital marketing.
- Advanced proficiency in social media platforms, including Facebook, Instagram, YouTube, LinkedIn.
- Advanced understanding of Google analytics, SEM, and SEO.
- Excellent analytical abilities and people skills.
- Excellent communication skills.
- Up-to-date knowledge of the latest trends and technologies in digital marketing.
These are your benefits:
- Global company with a small business feel.
- Strong focus on culture and people.
- Competitive remuneration including profit shares.
- Flexible working conditions.
- Regular social events including christmas parties.
- Additional leave entitlements; paid parental leave gap payments, option to purchase leave.
- Access to Employee Assistance Program & discount offers.
- Award nomination program.
- Professional development opportunities.
- Onsite parking.
If you have a passion for Digital Marketing & Automotive and meet the above criteria, we would like to hear from you.